Ideasabound

Download the Handout  (PDF) Last night I had a fantastic time meeting up with a wonderfully energetic group of people working in Social Media Marketing, looking to get into it or just curious about it. Yesterday I posted the presentation that I was going to use. But during the day, as I thought about what the goal of the forum was, I decided to redo the entire presentation and focus on some core ideas. How to create a good content. What are the critical elements of an effective tweet. How to manage it all. How to analyze your social media's effectiveness for generating traffic. I found that on SlideShare, some images didn't quite work out so I created a silent movie version of the presentation in video format. When I have time, I will add my voice to it but nothing can compare to the Q&A that came during the actual presentation. If you have any questions, pose them to me here or on Twitter @ideasabound . Here is the SlideShare just for those who wo...

Tonight at 7:30pm (JST) at the ACCJ Office in Chubu, I will be part of a discussion on Social Media. I will talk about Twitter for business and strategies for getting seen and growing your following to generate and nurture B2C as well as B2B leads. You can join in using the hashtag #NGOibc. Below is the presentation I will be giving. No Audio but I bet you can guess what it is all about. Twitter for business basics from ideasabound

Social Media has brought a whole new way of engaging with your customers that has both benefits and pitfalls. Now firmly entrenched in the mainstream, social media is an essential element of a business's marketing toolkit.  Whether a professional marketer, social media enthusiast, or business person, this informal networking and information sharing session will bring together people to discuss the topic in as great a depth as the interest of the crowd will bear. Bring questions, answers, and a desire to participate. To start us off Mr. Justin Dart, Social Media Marketing Manager at JapanTourist.jp , will introduce some strategies for utilizing twitter effectively. This promises to be an interesting and informative event, and a great opportunity to network. As this event is designed to be an open forum of discussion, attendees are encouraged to bring any information that they wish to share, as well as any questions that they have. Although active participation is not...